Why AdzZoo :: Small Business Internet Marketing Solutions

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Why Local Businesses are Advertising Online with AdzZoo

By admin on September 25, 2009 No Comments

The Yellow Pages dilemma!

It is reported that, due to online usage, over 54% of people throw their, bulky, non-environmentally friendly, "Yellow Pages" away! Others who keep their yellow pages, report that the book just sits in their cabinet and gathers dust! Even in their heyday Yellow Pages ads were static and unchangeable, results were virtually untrackable and worst of all incredibly expensive! Read on to find out why AdzZoo is different.

In one of his articles, Chris "Silver" Smith, director of optimization strategies for "Key Relevance", stated that, "Despite this (decline in consumer usage)… advertising in (Yellow Pages) books continues to be expensive! For some businesses, yellow pages advertising was their primary and only instrument for getting business…". The Wall Street Journal said, "The yellow-pages industry is running out of lifelines." Local Business desperately needs a different answer! Thank God the AdzZoo solution is finally here!

The Newspapers Are Dying!

All you need to do is go online and look at the news and you will see that print media is no longer able to compete with the internet. Newspapers are going out of business faster than we can keep track of them! The Rocky Mountain News, the Baltimore Examiner, the Kentucky Post, the San Juan Star, and the Cincinnati Post have all gone out of business! The analysts at "24/7 Wall St." and "Time" say that the San Francisco Chronicle, the Seattle Post-Intelligencer, the Miami Herald, the Minneapolis Star Tribune, the Boston Globe, the New York Daily News, the Detroit News, the Philadelphia Daily News and the Chicago Sun-Times are on their way out as well.

Magazines reported as folding or in big trouble include, US News and World Report, Radar Magazine, The Christian Science Monitor,Cosmo Girl, Elle Girl and the list goes on and on! Even if some newspapers do survive, the ads are static as opposed to being dynamic, results are virtually untrackable, and worst of all very expensive! Once again the fact is Local Business desperately needs a different answer and AdzZoo is that answer! Click Here to see a Video on the AdzZoo Solution!

Why is this happening?
What does this mean for my business?

Certainly the economy has had its effects but ultimately it is because most consumers eyes are now online! The internet has become the source of choice for consumers to gather their information and make decisions on what and where to buy. Consumers eyes are online. Again, Statistics show that over 65% of all people look online before buying a LOCAL product or service! That number is increasing at an amazing pace.

Hundreds if not thousands of new customers will be looking for your business online this month. When they search for your product or service, using the most popular search terms, do you show up? Are you Branding yourself online? If the answer is no you have a major problem. Consumers eyes are online. Are you spending a fortune to brand yourself online? If so AdzZoo is a more cost effective solution! The bottom line… if you aren’t easily found on the internet you are missing out on customers that could be walking through your door! If you’re not using AdzZoo to brand yourself online you are wasting money!

Categories : Why AdzZoo

How you can crush your competition with AdzZoo

By admin on September 25, 2009 No Comments

The Story of David and Goliath &
How You Can Crush the Competition

With The Right Online Advertising Strategy!

In the days of David and Goliath many doubted that the Giant would ever be killed. Especially the Giant. He thought that no one could ever take him down and that may have been his greatest weakness. You see the Giant had been on top for so long and had achieved his place in the world based on the long standing, traditional, way of fighting. His greatest weakness was thinking that he was invincible and that the traditional ways of doing battle would always keep him on top. God had given David a new approach and David decided to believe in that approach and use it to defeat his foe. A laser focused, precise hit with a single stone enabled him to crush the bulk and brawn of the unchanging Giant! So what does this great Biblical story have to do with you, and online advertising?

The Giants of traditional advertising, those not adapting to the laser focused and precise approach afforded by the internet, are falling left and right and if you don’t adapt your marketing and advertising strategies, much like the unchanging Giants, you will fall as well! There is absolutely no doubt that the Giants of traditional advertising, and those who still cling to them as their main source of attracting business, are about to be toppled by the laser focused power of a precise, locally focused, internet marketing and advertising campaign! You see, traditional forms of advertising are not only expensive but are becoming less effective and less available every day.

AdzZoo is clearly the best tool in the marketing tool box.